Showing posts with label branding; Dunwoody Chamber of Commerce. Show all posts
Showing posts with label branding; Dunwoody Chamber of Commerce. Show all posts

Tuesday, March 14, 2017

Baby Driver - Dunwoody sets the scene for an August bank robbery & Director Edgar Wright discusses tax credits in Georgia.

Movie Trailer

The City of Dunwoody, Georgia actively markets to the film industry in order to highlight our diverse filming locations as we believe filming brings employment opportunities, tourism, hotel occupancy, and general economic development to the city.  The latest Edgar Wright film was just premiered at the South by Southwest conference & festival over the weekend and it is expected to be the summer blockbuster film when finally released widely on August 11th.  Take a look at the trailer above as it is filled with big name actors, high energy action and great music, therefore it shouldn't disappoint if you like this type of film.

In researching this movie I came across an interview that the Director, Mr. Edgar Wright gave just yesterday where the last question of the interview asked about the filming location of Atlanta.   Governor Nathan Deal and members of the State Legislature need to hear this one interview question by scrolling to the question about 31:45 in.  Georgia was picked as a location primarily because of the tax credits offered by the State and then it was scenery and location but the primary reason was purely economic. 

Film and TV production professionals know that Georgia is a Camera Ready state, with highly desirable financial incentives, location diversity, production resources and professional support to make any size production a true success.   The City of Dunwoody, Georgia has been used in numerous films, we are film friendly and we are looking forward to being able to be the backdrop of future productions.

Tax credits were the reason this movie was shot in Georgia - go to 31:45

Newspaper side article cracked me up.

Sunday, October 24, 2010

New logo and tag line for the City of Dunwoody (Smart people - Smart place)


Dunwoody - Smart people / Smart place

Dunwoody – September 28, 2010 – On the evening of Saturday, October 23 at Brook Run Park Dunwoody Mayor, Ken Wright, will be joined by the City’s branding partners, the Convention and Visitors Bureau of Dunwoody (CVBD), and the Dunwoody Chamber of Commerce to officially unveil the new unified Dunwoody brand. The unveiling will take place at the Dunwoody Music Festival main stage at 6:30 p.m. followed by a fireworks display.

“Creating a brand for Dunwoody has been a collaborative process with area residents, and our partner organizations representing businesses and local tourism,” said Warren Hutmacher, Dunwoody City Manager. “This year-long process has enabled us to create a cohesive brand strategy that also catered to each partner organization’s unique mission.”

The project began in January of this year with the selection of Sky Design, to work with the City and each partner organization. The end result is Dunwoody’s first comprehensive brand strategy, developed based on extensive quantitative and qualitative research, and creative development. The unified brand is designed to evoke the recognizable and distinctive qualities belonging to Dunwoody to appeal emotionally to the City’s target audiences: residents, business owners, family and business travelers, and Metro-Atlanta visitors.

“The new brand is a representation of Dunwoody as a forward-thinking, passionate, caring, and fun community,” said Edie Damann, Dunwoody Marketing and PR Manager. “A unified brand strategy provides each of our organizations with the tools to deliver more impactful, stronger, longer-lasting messages while reducing confusion as to who is delivering the messages.”

As part of the promotion for the brand launch and the Dunwoody Music Festival, the City is raffling off a 2010 SMART Car. Tickets are $25 each and all proceeds will be going to Brook Run Park. Tickets can be purchased at City Hall or the Chamber of Commerce building, located in Dunwoody Village at 5518 Chamblee Dunwoody Road.

The City also worked with the Perimeter Community Improvement Districts (PCIDs) as a partner in brand development. In 2011, the City and PCIDs will work together to implement branded gateway, way finding, and street signage. Following the launch, the City of Dunwoody, Convention and Visitors Bureau of Dunwoody, and Chamber of Commerce will reveal updated website designs. As the need arises to replace infrastructure, documents, and publications each organization will incorporate the new brand.

For more information, please contact Edie Damann with the City of Dunwoody at 678-382-6712 or edie.damann@dunwoodyga.gov. Additional information will also be available following the brand launch at www.discoverdunwoody.com, www.dunwoodycommerce.org, and www.brandingdunwoody.com.